How to Schedule LinkedIn Posts? Guide 2024

If you want to grow your business on LinkedIn this 2024, then you need to start organising and scheduling your posts in advance. This will be helpful to ease your workload and focus on another activities like commenting or prospecting.

Is it possible to schedule posts on LinkedIn?

Yes, of course! There are two ways you can schedule your posts:

  1. By using the native LinkedIn functionality.
  2. By using external tools, such as WaLead.

In this article, we are covering how to do it, which one is the best option, prices, etc:

How to schedule LinkedIn posts on LinkedIn?

How to schedule LinkedIn posts on WaLead?

Advantages of scheduling posts in advance

Best time to schedule your LinkedIn posts

How to schedule LinkedIn posts on LinkedIn?

With the native LinkedIn tool, you can schedule posts from your desktop or phone device up to 90 days in advance.

This tool only allows publishing text, image and video posts.

Note:

You can't schedule posts that include polls, events, jobs or carrousels.

You can't schedule comments.

You can't schedule posts on groups.

Steps to schedule a LinkedIn post:

1/ Log in to your LinkedIn account

2/ Click on the button that says "Start a post"

3/ Write down your complete post and click on the clock icon

4/ Select the date and time within the next 90 days

5/ Review the post and click on the Schedule button

Note: After publishing the post, you will be able to edit it anytime you want.

Try WaLead completely free and without limits for 14 days.

You can do many things with WaLead, but you don't have to know everything to start.

Start for free

How to schedule LinkedIn posts on WaLead?

If you are a startup founder, content creator or salesman, probably you need a tool like WaLead.

WaLead is a LinkedIn CRM, that allows you to scrap leads, manage them into a pipeline, study your sales data, schedule your LinkedIn posts and more.

1/ Sign up on WaLead

2/ Connect your LinkedIn account

3/ Start writing your post

4/ Add text, images and videos from your laptop. Prepare a good piece of content by using hashtags, emojis, italics, bold, etc.

5/ When you finish, your weekly content will look like this:

WaLead Scheduling tool vs native LinkedIn scheduler

Let's see the main differences between WaLead and LinkedIn:

WaLead LinkedIn
Description WaLead is a LinkedIn CRM that allows scheduling posts, scrapping leads, pipelines, etc. LinkedIn is a social media platform for professionals and companies.
Price 50€/mo Free
Scheduling time As far in advance as you want Only 90 days in advance
Views See scheduled posts in daily, weekly, and monthly views. See posts on feed view.
Draft-mode
Schedule first comment
Team Collaboration
Lead-to-post attribution

WaLead is not the best for people who are starting to post on LinkedIn.

However, WaLead is the perfect tool for founders, salespeople, and content creators who want to increase their revenue on LinkedIn.

That's why we offer:

WaLead Extension: Our browser extension allows you to save LinkedIn leads in just 1 click, and scrap their bio, email, phone number, etc.

WaLead CRM: Our CRM, allows users to manage their leads, create tasks, and schedule activities.  They also can manage their sales pipeline and funnel, study their analytics in the dashboards, etc.

WaLead Scheduler: The Scheduler module helps you get organized while scheduling your LinkedIn posts. You can schedule posts and comments, save drafts for later, and manage the leads generated by different posts. You can also create different teams, schedule posts with your co-workers, compare the results achieved, and more...

Advantages of scheduling posts in advance

To increase your sales on LinkedIn, first you need to create an audience. In order to create this audience, you have to publish engaging posts and take the content creation to the next level.

To do this, you have to focus on both quality and quantity. These are the main advantages of scheduling posts in advance:

Productivity

When you create posts 1 by 1, what happens is that you spend a lot of time thinking about ideas, procastinating, reading other creators posts... This makes you waste a lot of time.

Organisation

When you schedule all your weekly posts, you can invest your time in comment to other creators, prospecting, preparing your strategy or just running your business.

Get approval in time

If you need your approval from your client or manager, best thing to follow a strategy and calendar, is to prepare the posts in advance.

Big picture view

When posting in daily basis, everyday you have to think about what to post. However, scheduling posts allows you to prepare a longterm strategy, and allows to prepare better quality posts, while undertanding your results and strategically think about the next steps.

Best time to schedule your LinkedIn posts

You may be wondering which are the best times to schedule your posts.

LinkedIn is a professional network this means that most of content consumers are workers, freelancers, salespeople and recruiters.

All these people don't work on weekends.

Therefore, the worst days to publish are Saturdays and Sundays.

Well, as you know, most people work at morning, that's why a post posted at the morning will get more engagement that a post posted at the afternoon or night.

If we measure REAL data, we have to take into account SproutSocial, a company that specializes in social media marketing, that has published an 2023 article suggesting that the best times to publish on LinkedIn are:

  • Days: Tuesdays and Wednesdays, then Thursdays
  • Times: From 10 a.m. to noon

Of course, it depends on your audience, and the habits of their industry.

If you want to figure out the best times for you, we suggest you using WaLead.

Start now and grab a 14 days trial for free.

Try WaLead completely free and without limits for 14 days.

You can do many things with WaLead, but you don't have to know everything to start.

Start for free
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